Insights and tips to grow your business
Click below to learn
Click below to learn
The power of digital marketing
Discover how the right digital strategy can transform your brand and attract customers who stick.
According to WordStream, “Email marketing returns $36-$40 for every $1 spent.”
Tip: Make sure you’re building your email list actively and segmenting it so your messages are targeted, personalized and timely.
Research from SEO.com shows: 89 % of marketers say SEO is successful, and 75 % of users don’t click past the first page of results.
Tip: Send personalized review requests automatically, respond to customer feedback quickly, and turn negative reviews into opportunities.
Sprinklr data reports: 58 % of consumers discover new businesses via social media, making it a primary channel for brand discovery.
Tip: Include social media strategies that focus on discoverability and use content that engages (e.g., short video, carousels, UGC).
DemandSage shows: For every $1 spent on digital marketing businesses typically earn $5, and 58 % of small businesses now rely on digital channels.
Tip: For businesses scaling up, ensure you’re tracking ROI from the start, set clear metrics, use online tools, and adjust campaigns based on data.
Why reputation management is Crucial
Reputation management turns trust and engagement into measurable growth and long-term success.
89%
of customers read reviews before purchasing products
60%
of customers will turn away from a brand with negative online comments
22%
loss in business can be resulted from a single negative review
40
positive reviews are needed to counter the effects of a single negative review
tip 1
Place a custom QR code on receipts, business cards, or at your checkout counter that links directly to your Google or Facebook review page. The easier you make it, the more positive feedback you’ll collect.
tip 2
Right after providing your service, kindly ask customers to share their experience online. Studies show that over 70% of people will leave a review when asked directly, especially when the process is quick and easy.
Save time with automation
"Work smarter, not harder"
Businesses that implement marketing automation see an average return of $5.44 for every $1 spent.
Tip: Set up one high-impact workflow (e.g., lead-nurture emails) in your system, track the cost vs. conversions, and optimise it once live.
About 63% of marketers use automation in their email campaign, automation is increasingly used for segmentation, social posts and routine tasks.
Tip: Use automation to send follow-up emails or SMSs when someone engages (downloads, asks a question). Let the system do the “second touch” so you don’t miss opportunities.
70% of marketing leaders plan to increase investment in automation in coming years, showing it’s becoming a core strategy, not just “nice to have”.
Tip: Treat automation not as a one-time fix, but as a growth engine. Start simple (welcome sequence, review request, lead follow-up), then scale and refine as you go.
Why Your Website Matters More Than You Think
Professional websites attract attention and drive real results.
It takes only 0.05 seconds for visitors to decide if they like your website.
A single second of delay can drop conversions by up to 20%.
75% of people judge a company’s credibility based on its website design.
tip:
Your website is your first impression so make it clean, fast, and trustworthy. If you don’t have time to manage design or performance, Trust Hive can handle it for you.
tip:
Speed matters. A well-optimized site keeps customers engaged and booking. Trust Hive builds websites designed to load fast and perform flawlessly, no extra work on your end.
tip:
A dated or cluttered site can turn visitors away. Ensure your website stays modern, credible, and optimized.
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